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A cracking 1,750 property sales had Easter-related addresses

  • Nearly 1,700 property sales have taken place on Easter- related addresses over the past 12 months. At £731 million, their sales value is significantly more than the £415 million set to be spent on Easter Eggs. 
  • 88% of Easter-related sales included 'Cross' in the address, just 1.2% Easter. Lamb was the most prevalent Easter-related animal, included in more addresses than 'Chick', 'Rabbit' or 'Bunny'. 
  • Although 80 million Easter Eggs are sold annually, only a very few addresses included either 'Chocolate' or 'Egg'. 
  • 40% of UK Easter shoppers plan to seek out healthier choices of sweet treats this year; sales of vegan, free-from and dark chocolate gifts are set for a bumper year. 
  • Source: Dataloft, Land Registry, Finder.com, Global Data

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